Amazon product photography: the image rules and how to shoot them
By StitchMagic team · Last checked 22 October 2026
Amazon product photography comes down to a white background, only the product in the picture, the product covering at least 80% of the image, and a file large enough to zoom, as Amazon’s own seller pages put it (read 22 Oct 2026). Six steps to a main image that meets them:
- 1
Put the product on white
Amazon’s listing guide asks for product images with “a white background”. A white sheet or board in daylight is enough to start.
- 2
Show only the product
No text, watermarks or props, in Amazon’s words. Take off price tags and keep the brand name for the listing text.
- 3
Fill the frame
The guide says the product should “cover at least 80% of the image area”. Step in close and shoot square, so the edges are not empty.
- 4
Shoot several angles
Amazon’s seller blog suggests “multiple image angles with model or mannequin images wherever possible”: front, back, side and a close-up.
- 5
Export large enough to zoom
The blog asks for a white-background image of “at least 1006 pixels” so buyers can zoom. Our bulk marketplace resizer saves a 2000 × 2000 px Amazon square.
- 6
Check before you upload
“Non-compliant images may lead to listing suppression”, the guide says. Compare each main image with steps 1 to 3 first.
Source: Amazon, Amazon Global Selling listing guide (step 3, “Upload compliant product images”) and seller blog: best practices while selling online on Amazon (no publish date shown), both on sell.amazon.in, read 22 Oct 2026. The 2000 × 2000 preset is our tool’s, not Amazon’s. Last checked: 22 October 2026.
What Amazon says about product images
Amazon Global Selling listing guide
- “Have a white background”
- “Are at least 1000 dpi” (Amazon’s wording; read it as the pixel size of the longer side and check Seller Central)
- “Show only the product (no text, watermarks, or props)”
- “Cover at least 80% of the image area”
- “Non-compliant images may lead to listing suppression.”
Amazon seller blog, best practices
- A large white-background product image, “at least 1006 pixels”, so buyers can zoom
- “Multiple image angles with model or mannequin images wherever possible”
- “Follow Amazon’s product image guidelines” for the minimum requirements
The listing guide is written for Amazon Global Selling; for Amazon.in listings, the image rules in your Seller Central account take precedence over both pages.
Product photography for Amazon at home
Backdrop
A white sheet or board taped to a wall and curved down onto the table, so there is no line behind the product.
Light
Daylight from a window, softened by a thin curtain. Switch off coloured room lights so the white stays white.
Camera
The phone’s rear camera in square mode, held on a stand or a stack of books, same distance for every product in a range.
Why we shoot square for Amazon
Our bulk resizer fits the whole photo into a 2000 × 2000 px white square without cropping. A 1500 × 2000 (3:4) phone photo lands at 1500 × 2000, so the photo itself covers 75% of the square, before counting the background around the product: below the 80% Amazon asks the product to cover. A square photo, cropped close, fills the whole square.Amazon fashion photography
For clothing, Amazon’s seller blog suggests angles on a model or mannequin wherever possible (read 22 Oct 2026). We shoot the garment on a dress form or model from the front, back and side, plus a close-up of fabric or print, each on white.
Keep the main image to the product alone, as the listing guide asks: no text, watermark or props. Photo guides for other marketplaces: Myntra product photography, Meesho earrings photography and IndiaMART product images.
Fixing a suppressed Amazon listing image
Background is not white
Text, watermark or a prop in the main image
Product covers less than 80% of the image
Image too small to zoom
Then upload the new image in Seller Central and check the listing’s status there; Amazon does not publish how long a review takes.
Next step
Pricing the listing next? The Amazon seller calculator works out fees and margin; the Amazon label crop tool trims shipping labels once orders come in.
Selling on Meesho too?
ListMagic, a Chrome extension, fills the Meesho Supplier Panel catalog form; you check it and press Submit. Free plan to start; Seller Pass ₹99 a month (StitchMagic pricing, checked 16 Oct 2026).
Try ListMagicRelated seller tools
Frequently asked questions
What does Amazon require for product photos?
Amazon’s listing guide (sell.amazon.in, read 22 Oct 2026) asks for a white background, only the product with no text, watermarks or props, and the product covering at least 80% of the image area. Non-compliant images may lead to listing suppression.
What size should Amazon product photos be?
Amazon’s seller blog asks for a white-background image of at least 1006 pixels so buyers can zoom; the listing guide says “at least 1000 dpi”. We export a 2000 × 2000 px square, our resizer’s Amazon preset. Check the size rule in your Seller Central account.
Can I do Amazon product photography at home?
Yes. Amazon’s rules are about the result: white background, only the product, filling the frame. A white sheet, window daylight and a phone on a stand can meet them.
Does Amazon fashion photography need a model?
Amazon’s seller blog suggests model or mannequin images wherever possible, as extra angles. The main image still shows only the product on white.
Why was my Amazon product image suppressed?
Amazon’s listing guide says non-compliant images may lead to listing suppression. Check the main image against its rules: white background, no text, watermark or props, and the product covering at least 80% of the image.
By StitchMagic team · Last checked: 22 October 2026. Rules quoted from Amazon’s pages on sell.amazon.in; the image rules in your Seller Central account take precedence.